The Sips and Sounds Music Festival, a prominent event sponsored by Coca-Cola, is making a return to Austin in 2026. Scheduled for March 13-14, the festival will feature an impressive lineup headlined by pop icons Christina Aguilera and Calvin Harris, among a total of 16 acts. The event will take place at Auditorium Shores, a popular venue known for hosting large-scale concerts.
This year’s lineup showcases a mix of pop and alternative sounds, appealing to a diverse audience. Notable acts include the electronic music collective Major Lazer Soundsystem, along with nostalgic favorites like Foster the People and Grouplove. Rising stars such as Mallrat, who gained local recognition at previous festivals, are also part of the lineup, offering a platform for emerging talent.
Full Lineup Announced
The festival will feature a different headliner each day. On Friday, March 13, attendees can look forward to performances from:
- Christina Aguilera
- Major Lazer Soundsystem
- Ravyn Lenae
- GROUPLOVER
- Between Friends
- The Two Lips
- Aidan Bissett
- Skateland
On Saturday, March 14, the lineup includes:
- Calvin Harris
- Foster The People
- Stephen Sanchez
- Flipturn
- The Runarounds
- Jade LeMac
- Mallrat
- Caroline Hale
Tickets for the festival start at $65 for a one-day pass and are currently available for purchase at sipssoundsfest.com. Along with the musical performances, the festival is set to feature a variety of immersive activations, food vendors, water refill stations, and Coca-Cola beverages available for purchase.
Festival Impact and Community Engagement
The Sips and Sounds festival is not just a music event; it serves as a significant marketing initiative for Coca-Cola, aiming to engage with diverse audiences while promoting community spirit. By featuring a wide-ranging lineup, the festival reflects the eclectic music tastes of Austin and encourages local participation.
As anticipation builds for this year’s festival, fans and music enthusiasts are encouraged to secure their tickets early to experience what promises to be an exciting weekend filled with music, culture, and community connection.
