Stars of ‘Three Wisest Men’ Break Hallmark Norms with New Film

UPDATE: In a bold move, stars Tyler Hynes and Paul Campbell are reshaping Hallmark’s storytelling norms with their latest film, Three Wisest Men, which premieres on Saturday, November 15. The duo reveals how their characters reflect the complexities of modern life, challenging traditional family portrayals.

Hynes and Campbell emphasize that audiences are drawn to these films not just for entertainment, but for their authentic representation of the human experience. “Life is messy and it’s imperfect,” Campbell stated. “These characters are not living perfectly, but they’re doing their best.” This fresh approach is a significant departure from the conventional Hallmark formula, aiming for relatable storytelling that resonates with today’s viewers.

The Three Wisest Men trilogy began in 2022, featuring brothers Stephan, Taylor, and Luke Brenner, portrayed by Campbell, Hynes, and Andrew Walker. The story unfolds when Luke brings home an abandoned baby, forcing the brothers to balance their chaotic lives with parenthood. This unique premise quickly propelled the film to become Hallmark’s most-watched movie of the year.

As the franchise progresses, its narratives become even more progressive. The upcoming film explores Taylor’s dilemma about moving in with his girlfriend, Caroline, without the traditional engagement or marriage—an unprecedented move in Hallmark’s history. “Not everybody waits until they’re married to move in,” Campbell asserted, highlighting the need for authenticity in character arcs.

Hynes praised the crucial role of co-writer Kimberly Sustad, who advocated for a more humanized portrayal of characters. “While we were shooting, she was fighting for these characters,” he noted. Campbell echoed this sentiment, commending Hallmark for allowing the franchise to “push the envelope” and diversify its storytelling.

The franchise’s success lies in the commitment of the entire cast. Hynes described Campbell as the “MVP of these movies,” emphasizing his leadership in crafting the film’s vision. “He takes on the burden of building the world and evolving these characters,” Hynes explained. This collaborative spirit fosters an environment where creativity can thrive, resulting in a product that feels genuine and relatable to viewers.

As excitement builds for the premiere, fans can expect a heartwarming blend of humor and realism that has become the hallmark of the series. With its progressive themes and complex characters, Three Wisest Men promises to deliver a fresh perspective during the holiday season.

Stay tuned for the film’s release on November 15 as it aims to resonate with audiences looking for something beyond traditional holiday fare. The evolving narrative reflects a significant shift in Hallmark’s approach, making this film a must-watch for families seeking relatable stories this Christmas.